Adam Thomas Spices Up Life After Drama-Fueled I’M A Celeb Showdown

From Jungle Heat to Hot Sauce Success

Adam Thomas, once embroiled in fiery clashes on I’m A Celebrity… Get Me Out of Here!, is now turning up the heat in a brand new way. After a turbulent stint in South Africa's all-star edition, the former Emmerdale and Waterloo Road actor is making waves in the culinary world. Faced with accusations and fierce confrontations with fellow celebs David Haye and Jimmy Bullard during the show, Adam's adventure was far from smooth. Yet, he's now channeling that energy into something deliciously different – his hot sauce venture.

The reality star, who tasted victory despite a storm of controversy, has embarked on a renewed mission with Oh My Glaze, a brand he co-founded with brothers Ryan and Scott Thomas in 2020. "Adam reached the lowest of lows over what happened in the jungle," a source revealed, "but he's got his confidence back and is looking forward to future projects."

“We wanted to bring Oh My Glaze back, because most sauces are packed with ultra processed rubbish, and honestly… we just wanted something that tasted unreal, but was made with actual real ingredients.”

A Fresh Start Beyond Reality TV

While Adam may have stepped back from the spotlight of reality TV, the zest for his new path is palpable. After dissolving earlier plans for a restaurant chain, Adam is breathing new life into Oh My Glaze Sauce Ltd., eager to prove that this time, the flavor is what counts. "It’s like he’s got a new lease of life since reflecting on all the drama from I’m A Celebrity," shares an insider. The actor’s past foray into the food industry, The Spinn, may have hit a wall during the pandemic, but this hot sauce venture is a thrilling opportunity to spice things up.

Taking to social media, Adam passionately discussed the journey he's been on: "Just three friends trying to take over the sauce market, one sauce at a time. What started as a simple idea has turned into something way bigger than we ever imagined."

Reflecting on the Drama

Not one to shy away from honesty, Adam has openly shared how the jungle stint left him feeling exploited. "I just felt like I’d just been exploited," he revealed in a candid podcast session with his brothers. Despite the exposure and the crown, Adam insists he'd never return – not even for a staggering £10 million. "Nothing is worth what I went through in there," he concluded, highlighting the true toll of the experience.

With his fiery and flavorful new venture, Adam Thomas is proving that sometimes, the way forward is to spice things up and keep moving.